Our Story

History of Florence Realty Co.


Zach Florence, with his family in tow, made the drive from Texas to their new home in City Park. At that time, Denver was experiencing considerable growth and beginning to receive national recognition as one of America’s most desirable cities in which to live. He was excited to put down roots and call Denver his lifelong home.


After a career of serving churches in various roles, Zach began his career in real estate, not knowing where it would lead. It didn’t take long for him to realize how much he enjoyed the relational aspects of the industry. With strong negotiation skills and creative problem solving, Zach embraced his new path, serving the real estate needs of others.


In his first full year as a licensed agent, Zach sold over $10M in real estate. More importantly, he realized how much he enjoyed serving his clients, from the first-time home buyer to the experienced investor.


After previously working on many urban infill developments, Zach took on his first personal residential development project in City Park. It was a fulfilling project to create something new and beautiful in his own neighborhood. While he enjoyed the process, he realized he had greater joy when helping other people reach their goals of buying, selling, and investing.


As a continuation of the growth of his business and with a desire to share its impact with other real estate brokers, Zach launched Florence Realty Co., a locally owned boutique brokerage firm that exists to serve people by helping them obtain home ownership, build real estate portfolios, and maximize gains from their investments.


We hope you will join us in our story. But more than that, we hope to be a part of your story. So what is your story? Let’s grab coffee, we’d love to hear.

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