Welcome to Florence Realty Co.

We are a locally owned and operated boutique real estate brokerage located in Denver, CO.
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Our Mission

We exist to help people obtain home ownership, build real estate portfolios, and maximize gains from their investments. We seek to serve both the real estate and non-real estate related needs of those around us. Bringing peace and adding joy to our community of family, friends, neighbors, and clients is our greatest aim.

Obtain Home Ownership

Owning a own home is both a financial investment as well as an investment into your family, friends, and community. At Florence Realty Co. we understand that this is a multi-faceted purchase and we love to work with home buyers who may be overwhelmed with the task of purchasing a home. We aim to bring clarity to the buying process, taking what may seem complex and making it a simple and joyful experience.
learn about the buying process

Maximize Gains

Denver is one of the hottest real estate markets in the nation. Our excellent negotiating skills, creative pricing strategies, maximum exposure, and top-notch marketing will ensure that you benefit from the market’s full potential when selling your home. Let us show you how we can put more money in your pocket.
learn about the selling process

Build a portfolio

Do you like the idea of investing in real estate but don’t know where to start? Our brokers have extensive knowledge of real estate investing and can create a custom plan based on your needs. There is no one-size-fits-all in real estate. We want to hear your financial goals and to create a plan that helps you exceed them.
learn about building your portfolio


“Zach had ample experience to provide, and great insight based on that high level of experience. Zach did a great job talking through questions that I had and constantly looking out for my best interest. He also did a great job of guiding me (a first-time home buyer) through the complicated contract process. Overall, I would certainly recommend Zach to others looking to buy a home.”
— Ryan Finegan — West Highland | Denver, CO

“The Denver real estate market can be hectic, but Zach Florence made our experience very positive. He knows the market very well and knows home values. He was quick to answer phone calls and emails. Zach was very friendly, but knew when to stand firm for our benefit in this crazy market. We highly recommend Zach to everyone we know looking for a realtor. Our experience could not have been better.”
— Stephen Kerr — Park Hill | Denver, CO

“Zach was super responsive and proactive throughout the entire process. His extensive local knowledge and experience gave him access to off the market opportunities that allowed us to get a first look / crack at a very unique property before it went public. His team was also very professional and accommodating to our demanding and unpredictable schedule.”
— Michael Tobey — City Park West | Denver, CO

“Zach was wonderful to work with! Zero pressure, very knowledgeable about the area and process, and was great at pointing out things you wouldn’t think of when looking for a home. He made everything so easy and was a pleasure to work with. I would highly recommend Zach!”
— Anna Costello — Berkeley | Denver, CO

Buying or Selling a home in The Denver area?